Design That Shapes Perception and Drives Conversion
We’re a product design agency that operationalizes user experience to fuse form, function, and brand purpose—building scalable design systems and high-fidelity prototypes that accelerate delivery, de-risk decisions, and protect brand integrity at scale.

Outdated interfaces, legacy workflows, and fragmented tools quietly drain performance. They slow teams, frustrate customers, drive errors, and suppress conversions. Over time, this invisible inefficiency compounds—costing businesses more in lost productivity than they realize.
At Zaybu, we treat UX as a balance-sheet lever, not a design trend. Through deep workflow mapping and human-centered design, we identify friction, simplify complexity, and turn usability into measurable business performance.
Our embedded UX/UI teams partner with product, engineering, and marketing functions to unify experience design with strategic intent.
We deliver design systems that scale, workflows that make sense, and experiences that deliver measurable ROI.
We begin with field studies, stakeholder interviews, and journey mapping to surface user pain points and define KPIs that align design outcomes with business objectives.
We build systemized UI kits, component libraries, and interactive prototypes to validate flows before a single line of code—reducing rework and accelerating delivery.
Through usability testing, A/B experiments, and accessibility audits, we harden design decisions and de-risk launch—ensuring every interaction drives clarity, speed, and satisfaction.
User journey mapping, task analysis, KPI definition, and usability diagnostics to connect design intent with commercial impact.
Modular design systems, scalable component libraries, and adaptive visual languages that harmonize brand and functionality.
Interactive protos, motion standards, and A/B testing to validate experience flows before development.
WCAG-compliant design audits, content readability checks, and proofing for layout balance and copy alignment.
Library management, template automation, localization workflows, and system governance for cross-team scalability.
We operate as an extension of your product organization—embedding specialized teams that manage every layer of experience design.
Develop modular design systems, scalable visual languages, and brand-consistent interfaces.
Maintain libraries, automate workflows, and manage multi-market localization.
Execute accessibility audits, layout reviews, and content validation.
Translate systems into motion—animations, explainers, transitions, and lower-thirds.
Script and sync UX audio prompts, onboarding tutorials, and tone guidelines.
Prototype spatial UX, test affordances, and optimize for immersive experiences.
Our KPI framework captures both early and lagging indicators to ensure every design decision ladders directly to business outcomes.
Faster time-to-task, reduced friction, fewer user errors.
Lower support costs, higher adoption, improved retention, and reduced churn.
The outcome? Design that pays for itself—again and again.